Blog | AlphaGraphics Pittsburgh

What is the Value of Online Search? You Might be Surprised at the Cost.

Pretend someone offered you a sum of money to give up using search engines for a whole year. How much would it take for you to close the laptop, put down your phone and turn off the tablet? According to a 2018... Read more

Published on 25 Aug

The Importance of Including Direct Mail in Your Marketing Mix

By Elisa Rosenblat | Published on Aug 25

It takes an average of eight touchpoints for a company to land a meeting with a prospective client or make a sale. In order to ensure your brand is reaching customers as many times as possible, you want to... Read more

Published on 11 Aug

Use Creative Folds to Generate Interest in Your Printed Mailers

By Elisa Rosenblat | Published on Aug 11

Did you know that roughly 42% of direct mail recipients read or scan the pieces they get? It’s a figure that trounces email marketing’s average open rates (~21%). The data doesn’t lie. A well-designed,... Read more